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Listing Bits

Greg Robertson, co-founder of W+R Studios and publisher of Vendor Alley, talks real estate technology with the people who are shaping it.
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Nov 20, 2019

Many agents might view Opendoor as a competitor, yet another tech platform out to eliminate their jobs. But what if you could leverage the iBuyer as a partner to build your real estate business?

Shannon Fitzpatrick leads a team of 45 agents at Movoto Real Estate in Las Vegas and Henderson, Nevada, and Tyler Hixson serves as the Director of Real Estate Partnerships and Strategy at Opendoor. In this episode of Listing Bits, Tyler and Shannon explain how agents can leverage Opendoor as a tool to grow their business, bringing cash offers to prospects and tying multiple transactions together.

Shannon speaks to the value of going into a listing presentation with an Opendoor offer, describing how it allows him to do what’s best for the seller, and Tyler discusses why agents can get a stronger offer from the platform by articulating the property’s unique features. Listen in for insight into the misconceptions agents have about Opendoor and learn how to work WITH the iBuyer to serve your clients and generate more leads.

What’s Discussed: 

How Shannon uses Opendoor to bring a cash offer to prospects

Leveraging Opendoor to tie multiple transactions together

The value of going into a listing presentation with an Opendoor offer

Opendoor’s offer valuation process and associated service fees

How Opendoor passes its vendor discounts on to sellers

How Opendoor can serve as a powerful lead gen tool for agents

Why agents can get a stronger offer from Opendoor than sellers

How Opendoor works directly with agents through closing

How Shannon uses Opendoor as a recruiting tool at his brokerage

The advantage to sellers of working with an agent AND Opendoor

The misconceptions agents have about the Opendoor platform

  • Quality of offer + fees
  • Think it’s out to eliminate agents

Opendoor’s plans to expand to serve all customers, home types

Resources:

W+R Studios

Cloud CMA

Opendoor/CloudCMA

 

Connect with Tyler: 

Opendoor’s Agent Partner Program

 

Connect with Shannon:

Movoto

Shannon’s Website

Shannon on Zillow

 

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